Embedded Executive: Logan Maxwell, Director, Wiser Systems

July 8, 2020 Rich Nass

Tracing of products is an important function. It can be used for everything from property loss to food and medicine whereabouts, and lots of stuff in between. Another interesting application for tracing, especially in our new normal, is knowing when people are practicing social distancing. Wiser Systems specializes in tracing, so I wondered whether its technology could be used to track people. That’s where the conversation started with Logan Maxwell, the company’s Director of Technical Sales in this week’s Embedded Executives podcast.

About the Author

Rich Nass

Richard Nass is the Executive Vice-President of OpenSystems Media. His key responsibilities include setting the direction for all aspects of OpenSystems Media’s Embedded and IoT product portfolios, including web sites, e-newsletters, print and digital magazines, and various other digital and print activities. He was instrumental in developing the company's on-line educational portal, Embedded University. Previously, Nass was the Brand Director for UBM’s award-winning Design News property. Prior to that, he led the content team for UBM Canon’s Medical Devices Group, as well all custom properties and events in the U.S., Europe, and Asia. Nass has been in the engineering OEM industry for more than 25 years. In prior stints, he led the Content Team at EE Times, handling the Embedded and Custom groups and the TechOnline DesignLine network of design engineering web sites. Nass holds a BSEE degree from the New Jersey Institute of Technology.

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