Embedded Executive

People and ideas shaping the electronics marketplace

  • Embedded Executive: Stephen Rizzone, President and CEO, Energous

    Embedded Executive: Stephen Rizzone, President and CEO, Energous

    Did you know there were standards established for wireless charging? In fact, they’re up to Rev. 2.0 of the standard. This was news to me.

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  • Embedded Executive: Vahid Manian, COO, Morse Micro

    Embedded Executive: Vahid Manian, COO, Morse Micro

    Yay! Another wireless standard. That’s just what we need, because the landscape isn’t already crowded enough. Do I sound cynical? Maybe. It depends on your perspective.

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  • Embedded Executive: Carla Piñeyro Sublett, CMO/GM, NI

    Embedded Executive: Carla Piñeyro Sublett, CMO/GM, NI

    The company formerly known as National Instruments is known simply as NI. Is that a big deal? Maybe, depending on who you ask. So I asked Carla Piñeyro Sublett, NI’s Chief Marketing Officer.

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  • Embedded Executive: Ellen Boehm, Sr. Dir. of IoT Product Management, Keyfactor

    Embedded Executive: Ellen Boehm, Sr. Dir. of IoT Product Management, Keyfactor

    Ellen has to determine what markets are going to be hot and why when it comes to IoT. I ask her to share of those details on this week’s Embedded Executives podcast.

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  • Embedded Executive: Chris Neil, SVP, Maxim Ventures

    Embedded Executive: Chris Neil, SVP, Maxim Ventures

    Maxim Ventures has already seen some level of success, as Chris Neil, a Senior Vice President of Maxim Ventures, explains in this week’s Embedded Executives podcast.

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  • Embedded Executive: Ron Martino, SVP/GM, Business Line Edge Processing, NXP Semiconductors

    Embedded Executive: Ron Martino, SVP/GM, Business Line Edge Processing, NXP Semiconductors

    In this week’s Embedded Executives podcast, I spoke to NXP’s Ron Martino, Senior Vice President and General Manager of Business Line Edge Processing.

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  • Embedded Executive: Reuben Townsend, European FAE GigaDevice

    Embedded Executive: Reuben Townsend, European FAE GigaDevice

    RISC-V gets a lot of attention as an open-source ISA. Is that attention warranted? The answer, unfortunately, is that it depends. It depends on what problem you’re trying to solve.

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  • Embedded Executive: Bob Scaccia, President & CEO, USA Firmware

    Embedded Executive: Bob Scaccia, President & CEO, USA Firmware

    Firmware is becoming the new software. If you believe that, as Bob Scaccia, President and CEO of USA Firmware does, we are at the beginning of a new era, and we had better be prepared for it.

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  • Embedded Executive: Steven Wu, VP R&D Center, DFI

    Embedded Executive: Steven Wu, VP R&D Center, DFI

    To understand how to design at the Edge, I spoke to Steven Wu, Vice President of the Research and Development Center at DFI in this week’s Embedded Executives podcast.

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  • Embedded Executive: Florian Bohn, Cofounder & CEO, GuRu Wireless

    Embedded Executive: Florian Bohn, Cofounder & CEO, GuRu Wireless

    The company is close to commercializing wireless charging, where the charging is done at a distance of a few feet. Check out this week’s Embedded Executives podcast.

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  • Embedded Executive: Vineet Ganju, VP, Synaptics

    Embedded Executive: Vineet Ganju, VP, Synaptics

    I invited Vineet Ganju, a Vice President at Synaptics as my guest on this week’s Embedded Executives podcast.

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  • Embedded Executive: Greg Nicoloso, CEO, SECO USA

    Embedded Executive: Greg Nicoloso, CEO, SECO USA

    As Greg Nicoloso, the CEO of SECO USA explained, the company doesn’t want to be a medical-device supplier, but they do want to be a supplier to the companies that supply medical devices. Tune In.

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  • Embedded Executive: Phil Beecher, President, Wi-SUN Alliance

    Embedded Executive: Phil Beecher, President, Wi-SUN Alliance

    I interviewed Phil Beecher, President of the Wi-SUN Alliance in this week’s Embedded Executives podcast.

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  • Embedded Executive: Rory Dear, Managing Director, DSL

    Embedded Executive: Rory Dear, Managing Director, DSL

    As such, I ran through a litany of issues with Rory, getting his opinion on everything from NRE to open source.

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  • Embedded Executive: Piyush Sevalia, EVP, SiTime

    Embedded Executive: Piyush Sevalia, EVP, SiTime

    5G requires more radios. Playing devil’s advocate, does that mean there are many more points of failure?

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  • Embedded Executive: Logan Maxwell, Director, Wiser Systems

    Embedded Executive: Logan Maxwell, Director, Wiser Systems

    Wiser Systems specializes in tracing, so I wondered whether its technology could be used to track people.

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  • Embedded Executive: Jacques Issa, Senior VP, Virtium

    Embedded Executive: Jacques Issa, Senior VP, Virtium

    My guest on this week’s Embedded Executives podcast is Jacques Issa, a Senior Vice President at Virtium.

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  • Embedded Insiders Podcast: Let's Settle This. What's More Secure, Proprietary or Open Source?

    Embedded Insiders Podcast: Let's Settle This. What's More Secure, Proprietary or Open Source?

    This week on the Embedded Insiders, Brandon and Rich discuss an age-old controversy: What’s more secure? Proprietary or open-source software?

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  • Special COVID-19 Edition of Embedded Executive: Naveed Sherwani, CEO, SiFive

    Special COVID-19 Edition of Embedded Executive: Naveed Sherwani, CEO, SiFive

    Different vendors are doing different things to cope with the COVID-19 pandemic. Many of them are doing their part to help get us through this awful time. One of those is SiFive.

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  • Embedded Executive: Dave Kjendal, CTO and EVP of Engineering, Senet

    Embedded Executive: Dave Kjendal, CTO and EVP of Engineering, Senet

    The LoRa Alliance is a fairly dynamic organization, as projects appear to be progressing nicely. The organization began with just a handful of vendors and has now grown to more than 500.

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