Swissbit to be Acquired by Ardian

May 18, 2020 Brandon Lewis
Swissbit Holding AG, a Swiss embedded storage provider, is to be acquired by private investment firm Ardian. Ardian will acquire a majority stake, while Swissbit's existing management team will retain a substantial stake in the company. Financial terms of the transaction are subject to approval by antitrust authorities and were not disclosed.
Based in Bronschhofen, Switzerland with a state-of-the-art production facility in Berlin, Germany, Swissbit is the only independent European provider  of NAND flash storage solutions. The company develops high-end SD cards, microSD cards, SSD drives, and USB memory modules. The company was purchased through a buyout of Siemens Memory division in 2001.
Swissbit currently has more than 700 customers. The acquisition by Ardian will help strengthen the company into North America and Asia.
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Brandon Lewis

Brandon Lewis, Editor-in-Chief of Embedded Computing Design, is responsible for guiding the property's content strategy, editorial direction, and engineering community engagement, which includes IoT Design, Automotive Embedded Systems, the Power Page, Industrial AI & Machine Learning, and other publications. As an experienced technical journalist, editor, and reporter with an aptitude for identifying key technologies, products, and market trends in the embedded technology sector, he enjoys covering topics that range from development kits and tools to cyber security and technology business models. Brandon received a BA in English Literature from Arizona State University, where he graduated cum laude. He can be reached by email at

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