Western Digital Expands WD Purple Storage Family

September 28, 2020 Perry Cohen

Western Digital announced the expansion of its WD Purple storage solutions family with the addition of its 18TB surveillance HDD and the 1TB WD Purple SC QD101 microSD card. Per the company, all WD Purple drives are optimized to help reduce frame loss and pixelation, improve overall video playback, and enhance streaming for 24x7 workloads; from ingest to backup and long-term storage.

WD Purple 18TB HDD was designed for NVRs and video analytics appliances, in addition to GPU-enabled devices. It offers 28% more capacity that previous generations and enables recording of up to 64 high-definition cameras, plus 32 streams for deep learning analytics.

WD Purple 1TB microSD card was designed for AI-enabled cameras and is based on the company’s 96-layer 3D NAND technology. Further, it delivers combinations of endurance with up to 500 P/E cycles and comes in 1TB, 512GB, 256GB, 128GB, 64GB and 32GB capacities.

Deep learning algorithms need high resolution for enhanced accuracy, which in turn, increases the need for storage capacity in cameras and NVRs.

Per a new report from Omdia Research, shipments of cameras enabled with deep learning algorithms will continue growing at a five-year (2019-2024) CAGR of 67%, and NVRs enabled with deep-learning analytics will grow at 37%. Additionally, video analytics appliance shipments are expected to grow 43%.

In survey that was commissioned by Western Digital, in regard to North American security system integration companies, 76% of those companies believe video analytics and AI play an increasing role in deployments.

The company’s AllFrame technology for WD Purple HDDs offer caching and streaming management techniques. Western Digital Device Analytics, which is a software-based solution for HDDs, provides monitoring and analysis to users.

WD Purple 18TB HDD and the WD Purple SC QD101 1TB MicroSD card will be available in October and November respectively.

For more information, visit https://www.westerndigital.com/.

About the Author

Perry Cohen

Perry Cohen, associate editor for Embedded Computing Design, is responsible for web content editing and creation in addition to podcast production. He also assists with the publication’s social media efforts which include strategic posting, follower engagement, and social media analysis. Before joining the ECD editorial team, Perry has been published on both local and national news platforms including KTAR.com (Phoenix), ArizonaSports.com (Phoenix), AZFamily.com, Cronkite News, and MLB/MiLB among others. Perry received a BA in Journalism from the Walter Cronkite School of Journalism and Mass Communications at Arizona State university. He can be reached by email at <a href="mailto:perry.cohen@opensysmedia.com">perry.cohen@opensysmedia.com</a>. Follow Perry’s work and ECD content on his twitter account @pcohen21.

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