WHO: Dave Kelf, chief marketing officer at Breker Verification Systems, the leading provider of verification solutions based on Portable Stimulus
WHAT: Will be a featured speaker at the Digital Marketing Workshop hosted by the Electronic System Design Alliance (ESD Alliance), a growing international association of companies providing goods and services throughout the semiconductor design ecosystem. Kelf will present ways to implement a web-based content and lead-nurturing plan with cost-effective and proven digital marketing techniques.
The workshop will consist of four sections:
1. Introduction –– Tech marketing in the digital age
2. Inbound –– A strategic model for digital marketing
3. Digital Marketing –– Tactics that fit the semiconductor industry
4. A Digital Marketing Case Study
WHEN: Thursday, April 26, beginning with breakfast at 7:30 a.m. The Digital Marketing Workshop will run from 8:30 a.m. until 12:30 p.m.
673 South Milpitas Blvd
Milpitas, Calif. 95035
The workshop is designed for CEOs, marketing executives, content creators or anyone else from within the semiconductor industry interested in implementing or improving their company’s content marketing strategy. The cost is $30 person for ESD Alliance member companies, $75 per person for non-members. Seating is limited. Registration information can be found at: bit.ly/2pvDqlL
About Breker Verification Systems
Breker Verification Systems is the leading provider of verification solutions based on Portable Stimulus, a standard means to specify verification intent and behaviors reusable across target platforms, and the first company to introduce graph-based verification. Its Portable Stimulus suite of tools is Graph-based to make complex scenarios comprehensible, Portable, eliminating test redundancy across process, and Shareable to foster communication and reuse giving chip design verification groups true Verification GPS. Breker is privately held.
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